By Shivani Panjwani –
Educator in the field of Consumer Internet !
The legend who made it possible to find your soulmates online with just a click of a button is Mr. Anupam Mittal, the Co-Founder, and CEO of Shaadi.Com and Peoples Group. Born on 23rd December 1971, in Mumbai, Maharashtra, India. He is from a business family background, his father was a businessman, so since childhood, he got an opportunity to see how a business is made and executed very closely. Pursued his post-graduation MBA in Operations and Strategic Management in the academic year 1994-97 from Boston University, USA. Post that, he started working in a Consumer Internet Company in USA itself. In the year 2000, there was a setback and the .com business came to an implosion, the companies were shut off, and then he had to come back to India empty-handed.
“Humne Internet Company Tab Shuru Ki Jab Internet Hi Nai Tha” – SHAADI.COM and PEOPLE GROUP!
The success mantra is, “Confidence is the core key to success, without confidence, a person cannot walk even 10 steps individually,” so with this thought and confidence, he built a consumer internet company, and initially started with a web development company named Satyanet Solutions and use to design and build other companies’ websites. One odd day, his father and his father’s friend approached him with a couple of bio-data’s of several girls, and ask him to select one, as per the Indian traditional arrange marriage system, and at the same time Anupam just cracked a joke and said lets put all this on the internet and then people can easily find their soulmates from any part and corner of the world on just on a click of the button, this was the budding idea which he asked his engineers to develop a platform for the same and named it initially Sagaai.Com and it started flourishing, post that he bought a domain name at the cost of Rs.25 Lakhs, name Shaadi.com and which has a net worth of Rs.15000 Crore as of 2021 and 30 million people are present in the platform. Post this he developed many other companies under People Group, some of them are makaan.com, mauj application. And as he always says “humne internet company tab shuru ki jab internet hi nai tha”.A
Anupam as one of the Sharks in Shark Tank India 2022
Recently he was also seen in the most famous reality show of Sony Entertainment Channel named SHARK TANK INDIA as one of the Sharks. Over there, he invested around 5.338 crores and made 24 deals in the show. One of the pitches of seasons for him was OUTBOX from Kolkata, a company who gives services to couples, who want to surprise each other on the special occasion, as Anupam did not offer them any deal, but promised them that if they polish their skills and then he can talk with them outside after the show.
Anupam’s Belief !
He has a strong belief that from the year 2020 to 2030 there will be a new revolution in India and it will be the decade of new entrepreneurs and start-ups, which will change India’s outlook and growth in a drastic way. As a new show is also introduced to pump up the start-ups – Shark Tank India, “Badlte Bharat Ki Nayi Tasvir”, India is changing and it will change, and we will succeed.